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Global Automotive CompanyÀÇ Retail Marketing & CRM Deputy Manager

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02-6245-5208

phwlee@headhunter.co.kr

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Á÷±Þ/Á÷Ã¥  Retail Marketing & CRM Deputy Manager
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Plan and implement all retail marketing activities aligned with Mercedes-Benz  brand marketing strategy to support the business objectives

CRM initiatives results analysis, including customer value growth, retention and loyalty

Develop customer direct mailing materials and all other collateral retail marketing materials including tool kit for dealers to support the product launches, lifecycle measures, tactical sales promotion

Organize retail marketing events/programs to support sales activities i.e. showroom events, nationwide test drive events, retail marketing promotion etc.

Plan and implementing CRM programs with an aim to maintain and build strong customers' loyalty



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    • Bachelor¡¯s Degree

    • 8-10 years of experience in marketing with preference for experience in retail marketing in automotive industry

    • Fluent in English (Both written & speaking)

    • Knowledge in automotive industry and retail marketing/CRM

    • Effective negotiation skills and good interpersonal skills

    Ability and willingness to work under time pressure while managing multiple tasks


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      Department: Passenger Car Sales & Marketing

      Reporting to: Marketing Communication Director

      °è¾àÇüÅÂ(Contract Type) : Permanent

      ±Þ¿©¼öÁØ(Salary) :  KRW  60,000,000 75,000,000 

      ¾÷¹«½ÃÀÛÀÏ(Starting Date): ASAP


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