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[Recruiting Trend Magazine] Linked in Issue
등록일 : 2015.08.12 16:52 조회수 : 745

 

Can Recruiters Still Rely on LinkedIn for Recommendations? 

[Recruiting Trend Magazine 2015.8.11]

written by Rakesh Singh, Marketing Manager, Aditi Staffing


Recruiting new employees can be a tough task, especially when they come in with all their referrals and LinkedIn recommendations. But how real are those recommendations?

LinkedIn,launched initially as a business-oriented networking service, has turned into a community for both job seekers and recruiters. Employees use LinkedIn to enhance the quality of their resumes by getting recommendations from their 1st degree connections. All they need to do is request their ex-employers, clients,colleagues, and so on to write one. Sometimes when you have a wide network base, recommendations can get out of hand and lose their value.

Having a good virtual presence on LinkedIn might be an add-on for a candidate’s resume, but it shouldn’t be your primary focus.


Why LinkedIn Isn’t Good Enough

The following are some of the shortcomings of there commendation feature on LinkedIn.

1.Lacks Credibility



Jobseekers can easily request someone to write are commendation for them. You can write a recommendation for a friend and ask him/her to return the favour. This is almost like posting your comments on your friends Facebook profile. This kind of recommendations has no bearing of someones capabilities.


Also chances are you might not know who the endorser is.It can be a colleague, manager, or boss or just a random person reciprocating a testimonial. Checking up with the sources and verifying their credibility is a time consuming process. It is hard to trust someone who doesnt have any mutual connection with your firm.

 

2. Too Many To Handle

 

Ideally the number of recommendations or referrals required for any particular job are a maximum of 3. With LinkedIn, you can get more than 20 recommendations, which is redundant. This leads to a profile cluttered with too many recommendations from different sources, and it is not always easy or possible to verify every source. If a candidates LinkedIn profile shows 10+ recommendations, then chances are not all them are reliable.For instance, you can get fired for being incompetent yet have more than 10 LinkedIn recommendations that applaud you. This just shows that too many recommendations in a profile can easily mislead and confuse you.

 

3. Vague Recommendations

 

Unless the recommendations are for specific projects,assignments, or jobs, you may not be able to gauge the capability of a candidate. If certain skill sets are highlighted and recommended by ex-employers or colleagues, then taking them into consideration can help.General recommendations that dont highlight specific skill sets wouldnt assist you in ensuring the candidates skills.

 

Other Ways of Screening

 

LinkedIn might not be the right way to go about when youare looking to recruit potential job seekers, so here are some other ways to help you with the process.

 

1.   Ask For A Referral Letter- Ask the candidate for a letter of recommendation from his ex-employer.If the candidate is a first-time job seeker, letters from the university he/she studied in should help with your process.

2.   Screen Through A Phone Call- If the candidate doesnt have a referral letter, you can call up his/her ex-employer to get more details about them since there may be lots of things left out from the letter. One-on-one conversation with them will give you a clearer idea about the candidates capabilities.

Hiring the right employee is a challenging process.LinkedIn may be a popular tool to help you with the recruitment process, but it still has certain loopholes in its system and hence shouldn’t be your exclusive choice for the recruitment of candidates. 


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As Head of Marketing at Aditi Staffing, Rakesh is responsible for organizational brand outlook. With over 10 years of experience in various sales and marketing roles including an entrepreneurship attempt in the Digital Display Advertising world, he brings a comprehensive approach to Aditi Staffings brand management in the global recruitment market.

 


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